From a Vermont village to all reaches of the world…
Word spread quickly about how well Bag Balm worked, and soon the little green can was turning up in farms across the country. Unfortunately, Mr. Norris became ill in 1934 and summoned his son John to take over the operation of the company. Just 20 years old at the time, John had considerable musical talent and was training under the world renowned flautist George Barrere—making arduous weekly trips to New York City for his instruction. Although music remained a great love for John his entire life, his focus became the rapid growth of Dairy Association’s flagship product, Bag Balm.
